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Marketing 102: Tackling Misconceptions That Can Prevent Effective Library Marketing

October 18, 2018 @ 8:00 am - 5:00 pm UTC+0

In the first webinar we defined marketing as it applies to libraries. Now, this second webinar will tackle common misconceptions so you can build more effective marketing programs. We will examine examples of great marketing and how it differs from selling and advertising.

Date: October 18, 2018

Time: 8:00 am - 5:00 pm